Journal

A look into the creation of our Alessia print. This design is truly is a celebration of Australian coastal identity - relaxed, unpretentious, sun-warmed and grounded in the beauty of everyday seaside life.

For Autumn ’26, we introduce Chasing The Sun an ode to endless summer, inspired by the pursuit of light, warmth and the sense of freedom found in sun-drenched days.

Step inside the creative process with Hannah Buckle, our print designer and the artist behind our Zula & Indira print. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in six key silhouettes.

Step inside the creative process with Hannah Buckle, our print designer and the artist behind our Coco print. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in four key silhouettes.

Step inside the creative process with Hannah Buckle & Freda Dub, our print designers and artists behind our KIVARI prints. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in four key silhouettes.

Step inside the creative process with Hannah Buckle, our print designer and the artist behind our Coastline print. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in three key silhouettes.

Step inside the creative process with Hannah Buckle, our print designer and the artist behind our Cassia print. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in two key silhouettes.

The Paralía campaign was born from a longing to capture the raw, untouched beauty of the ocean’s edge. This season, we journeyed to the island of Milos, Greece — a landscape carved by time, with sculpted white rock formations, turquoise coves, and endless horizons. It became the perfect canvas for a story of freedom, connection, and the timeless power of the sea.

Marnie is a hand-drawn abstract floral print that blends soft, tonal blues on a white base with each silhouette in the collection reimagining the print in a special way, ensuring there is a piece to match each individual style and occasion.

Step inside the creative process with Hannah Buckle, our print designer and the artist behind our Juniper print. In this exclusive behind-the-scenes conversation, Hannah shares the journey from idea to print, and how she brought this story to life in six key silhouettes.

The Voyager campaign was inspired by nostalgic memories captured in Atrani, Italy - one of the smallest, most charming villages on the Amalfi Coast. With it's steep stairways, sun-bleached buildings and one quiet piazza that opens to the sea, Atrani offered the perfect backdrop. 

Step inside the creative process behind our latest Vacanza print. The journey from idea to print, and her favourite silhouettes that bring this print story to life.